Courses Offered
Advanced Digital Marketing Course in Trichy
SPM HR Solutions furnishes Advanced Digital Marketing Course in Trichy with Certificate Resume Preparations and Guidance. We offer Real time Advanced Digital Marketing Course in Trichy to understudies and working experts.
Advanced Digital Marketing is tremendous and extending, as such the educational program of Computerized Showcasing courses should continue to be refreshed. The customary updation of our courses and their educational plan keeps this program an association separated from that of other Computerized Advertising Establishments. Our way to deal with Computerized Promoting preparing is thorough. You will learn different procedures of Computerized Advertising through a progression of 20+ Modules.
Module 1: Introduction of Digital Marketing
What is Digital Marketing?
Why are People going Online?
Traditional Marketing VS Digital Marketing
Benefits of Digital Marketing
Evolution of Digital Marketing
Module 2: Search Engine Basics
Introduction of Search Engine Optimization
How does Search Engine Works?
Aim of Search Engine
Most Popular Search Engine
Types of Search Engine
Module 3: Search Engine Fundamentals
Importance of SEO
Benefits of SEO
Types Of SEO
Module 4: Keywords Research and Strategy
What is Keyword?
How to choose Right Keyword?
Keyword Strategy
Types of Keywords
Tools used for Keyword Research
Competitor Analysis
Module 5: Website Auditing
Finding Content Duplication
Page Speed Auditing
Find Errors and Warning
On Page SEO Auditing
Module 6: Technical of SEO
Indexing and Crawling
Traffic Estimation
Alt Image
Analysis Website
Custom 404 Error
301 Redirection
Module 7: On Page Optimization
Meta tag Optimization
Heading Tags
Google Site Verification
Image Optimization
Content Verification
Module 8: Off Page Optimization
Social Bookmarking
Directory Submission
Blog Submission
Forum Submission
Competitor Submission
Article Submission
Image Submission
Video Submission
Ping Submission
Module 9: Local SEO
Google My Business
How to Create GMB
Creating Post
Reviews
Managing the Negative Reviews
Module 10: Search Engine Marketing
What is PPC?
Organic Traffic VS Inorganic Traffic
Creating Google Ads Account
Creating Campaign
Setting Campaign Goal
Conversion and Tracking
Module 11: AD Types
Search Ad
Display Ad
Video Ad
App Ad
Smart Ad
Shopping Ad
Local Ad
Discovery Ad
Module 12: Bidding Strategy
What is Bidding
Target ROAS
Target CPA
CPC Bidding
CPV
CPM
Module 13: Ad Groups
Import Keywords
Setting Ads
Module 14: Social Media Optimization
Types of Ads
Professional Page Vs Individual Page
Inserting Keywords
Alt Text
Profile Optimization
Module 15: Social Media Marketing
What is Social Media Marketing
Importance of SMM
Type of SMM
Module 16: Facebook Marketing
Creating Professional Page
Boost Ads
Ads Manager
How to Create Campaign
Bidding And Strategy
Optimization for Ad delivery
A/B Test
Campaign Budget Optimization
Special Ad Categories
Placement
Module 17: Audience
Simple Audience
Custom Audience
Detailed Targeting
Module 18: Instagram Marketing
Creating Professional Page
Profile Optimization
Hashtag and Caption
Insta Ads
Module 19: LinkedIn Marketing
Creating Ads
Creating Campaign
Ad Format
Placement
Audience
Budget and Schedule
Setting Ads
Module 20: Twitter Marketing
Reach
Awareness
Video Views
Pre-Roll Views
App Install
Website Click
Engagement
Module 21: YouTube Marketing
Creating Channel
Copywrites
Ads Management
Keyword Research
SEO for YouTube
Monetization
Customization
YouTube Analytics
Module 22: Digital Certification
Module 23: Resume Preparation
Tools
